Scratch-it Knowledge Base

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Knowledge Base

What event information can I view in my reporting dashboard?

Available on your Scratch-it reporting dashboard are a wide array of event details, including:

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How do I use pass through parameters with my scratching page URL?

Passing through parameters is important for collecting information from email all the way through to the product page, as well as for prepopulating landing page forms.

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How can I test my email?

It is important to always test your email before deployment to ensure it is responsive, completed, and that all pass through parameters and tracking codes are set.

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How can I view metrics for a specific campaign?

By clicking on the box in the top right hand corner of your analytics dashboard labeled "none selected," you can choose a specific scratch-it and view the individual metrics of that campaign.

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What engagement metrics does my scratching page collect?

From within your analytics dashboard you will be provided with powerful engagement metrics such as:

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How can I view metrics for a specific date?

 By clicking on the calendar icon in the upper left hand corner of your analytics dashboard, you can set a specific date range to view your analytics.

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How do I receive behavioral data in my analytics dashboard?

One powerful piece of your analytics dashboard is the ability to track individual behavioural data while sending emails.

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Why are my redeems less than my uses?

A redeem is anytime a recipient clicks on the call to action button that appears when they have scratched enough interaction points on your scratching page.

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Integrating with VerticalResponse

If you use VerticalResponse and you'd like to test and send Scratch-it emails without ever leaving the platform you're in luck. Grabbing your recipients’ attention has never been easier. Build. Send. Scratch.

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Integrating with Hubspot

Integrating with Hubspot is easy. Just follow the following guide and you'll be up and ready in a matter of minutes.

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Integrating with Yesmail

First, create a API key.

Before setting-up the integration, you will need to create an app for use with the integration. Login to your account on the developer portal in Yesmail, then create an key from Account > My Apps > Add a new key.

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How do I send emails using Scratch-it?

Scratch-it is a reveal marketing conversion platform. While we provide a top notch email editor for you to build out campaigns with our optimized templates, we can not send emails using Scratch-it as we are not an email service provider (ESP).

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Integrating with Marketo

 It only takes a couple of minutes.

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