Available on your Scratch-it reporting dashboard are a wide array of event details, including:
Available on your Scratch-it reporting dashboard are a wide array of event details, including:
Passing through parameters is important for collecting information from email all the way through to the product page, as well as for prepopulating landing page forms.
It is important to always test your email before deployment to ensure it is responsive, completed, and that all pass through parameters and tracking codes are set.
By clicking on the box in the top right hand corner of your analytics dashboard labeled "none selected," you can choose a specific scratch-it and view the individual metrics of that campaign.
From within your analytics dashboard you will be provided with powerful engagement metrics such as:
By clicking on the calendar icon in the upper left hand corner of your analytics dashboard, you can set a specific date range to view your analytics.
One powerful piece of your analytics dashboard is the ability to track individual behavioural data while sending emails.
A redeem is anytime a recipient clicks on the call to action button that appears when they have scratched enough interaction points on your scratching page.
If you use VerticalResponse and you'd like to test and send Scratch-it emails without ever leaving the platform you're in luck. Grabbing your recipients’ attention has never been easier. Build. Send. Scratch.
Integrating with Hubspot is easy. Just follow the following guide and you'll be up and ready in a matter of minutes.
First, create a API key.
Before setting-up the integration, you will need to create an app for use with the integration. Login to your account on the developer portal in Yesmail, then create an key from Account > My Apps > Add a new key.
Scratch-it is a reveal marketing conversion platform. While we provide a top notch email editor for you to build out campaigns with our optimized templates, we can not send emails using Scratch-it as we are not an email service provider (ESP).